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Product Development

Design and Product Development

In today’s world, where global, and particularly Asian supply bases are currently experiencing inflationary pressures, product differentiation and innovation are key. MTA works with clients that are experts in their respective product categories, by taking on their briefs and translating these into viable solutions.

By solutions we mean:

  • designs that achieve the intended level of use
  • materials that capture the target “look” and “feel”
  • product construction that is practical in terms of mass production
  • designs that achieve Cost of Goods required to meet margins and competitive end customer price points

We seek to learn about your business and the intended end customer, and in so doing to pro-actively come to you with ideas that enable you to further your business. We will be an idea source for you.